Seven Poster Analysis

Seven is a 18 rated crime thriller film released in 1995. It has a IMDB rating of 8.6 out of 10. Brad Pitt and Morgan Freeman star in it as the hero’s and Kevin Spacey as the villain. It is a very popular classic film.

Seven poster .jpg

The poster itself has been colour corrected to give it a yellow tint, making it seem old-fashioned and rugged. The font is all yellow as well, which actually results in the bottom paragraph being slightly hard to read. The title of the film and the actors starring in the film is written in white typography, suggesting innocence and stands out due to the yellow background. Another reason for this could be to make the actors stand out as they are both very famous actors and this will attract their fan base to watch the film.

Centralised in the poster are ‘seven’ words, ‘gluttony’, ‘greed’, ‘sloth’, ‘envy’, ‘ wrath’, ‘pride’ and ‘lust’, creating a direct link to the narrative of the film and intriguing the audience. Moreover, each word has been crossed out in red (symbolic of danger, violence and blood), connoting that they have been crossed off due to the murder of someone who committed this sin. Furthermore, the tagline “Seven deadly sins. Seven ways to die” reinforces the narrative and conveys to the audience that these seven sin has led to the death of seven people in the film.

The protagonist’s faces cover the majority of the poster, highlighting their importance and key roles in the film. They both have an even amount of coverage on the poster, implying that they have even roles in the film.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s