I used a screenshot in the film to give the audience a visual insight into the narrative of the film. However, I may change the picture to another screenshot image as this one isn’t very clear. I will improve the review itself to make it longer and more professional as well as adding a background.
I have added a background which matches my film poster (creating synergy), changed the image to engage the audience immediately by breaking the fourth wall which would make them stop and focus on my film review in the magazine. I have changed the typography and added boxes to place the text on in order to make it stand out more and easier to read for the readers.
I received audience feedback on my film review which was very helpful. These are two out of the six responses I’ve gotten.
The main positive feedback I received was for the clarity of the image as well as the clear and easily readable text, ‘professional’ layout and a well structured article. However, it was pointed out that there were spelling mistakes which I will double-check and correct as well as grammar. Another piece of feedback I received was to put the writing on the background and not in the boxes however, I originally did this and it was very hard to read and I put the boxes there to make it more professional as many magazines do this and to also make it clearer and easier to read, otherwise the readers may give up and not finish the rest of the article.
Furthermore, when I printed it out I released how big the typography was, making it look unprofessional even though on-screen it looked normal and a professional size, highlighting how important it was to print it off.
Finally, I have decided (even though I didn’t get any improvements for it) to make my film review an A3 size as in the magazine it would have a double-page spread.
I have made it a A3 double page spread and added anchorage using the tagline from my poster ‘YOU CAN’T OUTRUN THE PAST’. Furthermore, I have added quotes from newspapers to make it more professional.
I will change the screenshot image on the left of the page to another from my film as I believe using a CU and ECU of the actors face and eyes is too much and makes it look unprofessional.
I have added more text and another review however I still need to change the image on the left page.
I have added pull quotes into the verdict to make it more professional as well as the ‘film review’ in the top left corner and then made the page numbers and verdict box the same colour to create synergy. I removed the ‘out may 30th’ which made it less crammed. Finally, I read through the article and fixed any spelling mistakes etc.
I like the image and typography on the poster however, I think I need to add a background and make the image black and white to make it suit my genre more.
I have improved my poster to make it fit the thriller genre more, including making the actors face black and white and adding a background image that makes it more effective.
I showed my poster to 6 people and these are two examples of the feedback I got.
The main strengths I got were for the background and main image as it is ‘very effective’ due to the colour scheme and clarity of the image. However, improvements that I got included adding credits which I plan to do as it will make it more professional as well as changing the typography for the ‘featuring Hamish MacKenzie’. Another improvement that I want to make which wasn’t suggested to me is to remove the star rating on the poster as this isn’t professional.
I have changed my typography, added a release date and credits as well as removing the star rating which overall makes my poster look professional.
My favourite part is the image as it breaks the fourth wall and results in engaging the audience immediately.
I have coloured the eye and word ‘past’ to create more questions in the audiences mind and to make the poster stand out more.
However, to improve my poster more I will superimpose a picture of the ‘villain’ in the background behind his shoulder to attract the audience more.
I have added an edited screenshot from my film of the antagonist to make the poster so that it looks more like a typical thriller and makes this clear to the audience. Furthermore, it make the title meaning clearer.
Everything has been aligned and overall I am very happy with my product.
I tightened up the chase scene and make the cuts in time of the music to make it more professional and dramatic.
I created another Survey Monkey in order to gain detailed feedback from 17 people within my target audience.
The majority of people said that their favourite part of the film was the camera work, especially the use of the Go-Pro to make it first-person and more realistic, ‘bringing the audience into the action and heightened the suspense’ which is my ultimate goal for my thriller film. Another person said that the match on match action was effective in the scene and so was the music.
The choice of music was very effective for the scene as 100% (17/17 people) agreed and said it was.
Everyone liked the editing however the only improvement I received was to make the shots shorter to add suspense. I will do this to make my edit tighter.
100% of people said the scene was engaging and therefore kept their attention throughout and wasn’t boring.
100% of people stated that there was a good range of camera angles which I’m glad to hear as I didn’t want to make the shots repetitive for the chase scene as the actions throughout were the same (running) so I tried to use as many different camera angles as possible.
There have been many additional shots suggested to be used (such as, ELS, CU, ECU, BEV, WEV, etc) which I plan to use later on in my film to give me an even wider range of camera angles.
Most people stated that they like the scene and one person said that the ‘audience would benefit from a back story as to why the character is running and what he is running from/to’ but as this is only the chase scene this will be clarified at the beginning of the film. Another common comment was that it was too long and the audience may lose the tension created as they get ‘used to seeing him running for so long’ but I am planning to add in flashbacks of the murder scene throughout to make it more engaging and interesting and also highlight what the character is running from.
Ancillary Text 1 – Film Poster:
Ancillary Text 2 – Film Review: